I heard this story on NPR today about Latin Alternative music having a tough time making a real market impact:
http://www.npr.org/templates/story/story.php?storyId=5251735
I met Josh Norek (one of the voices in the story) about 4 years ago at a Latin Alternative Music Conference in New York. He’s done a lot of work to promote the genre, including his own band the Hip Hop Hoodios. Check out their music in iTunes.
Here’s a photo of Ely Guerra I took at LAMC in 2002:
For those who don’t know, I hosted a latin alternative music show on WRPI in Troy, NY called Border Pop Radio. I could post playlists if anyone is interested. The show was started by el Vampiro Fronterizo (aka Marco Loera) who spins in the deserts of Arizona.